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It’s Just Not Logical …
Your clients do not hire you based on logic. Your clients decide to hire you - and refer their friends to you - based almost entirely on how you make them feel. Based on emotion and unconscious urges. In fact, researchers find that emotion is the thing that really...
About My Toilet
The new toilet arrived. It wasn’t the “right” one. I sent it back. I’m going to need to live with this toilet for a long time. I didn’t want to settle. Settling is bad. And yet, I’m betting that you settle (at least from time to time)…in myriad circumstances… for a...
Walk it Off!
In this video I share thoughts on how you can reduce stress and increase your creative output with the simple act of taking a walk outside. https://youtu.be/OD6e_ZodNvY
#1 BOOK-WRITING FIX
Hey, successful entrepreneur writing a non-fiction book for your business. Here’s the best way to turn your readers into clients and/or fans: Give them stories, lots of stories As opposed to saddling them with a dry textbook chuck full of concepts, facts, figures, and...
The Dreaded DDL
"I got the DDL again", I overheard her whisper to a friend at work. I'd heard vague references to this before and my curiosity got the best of me. So I asked, "So, what is this DDL?". I'm really glad I did. DDL was shorthand for "Disappointed Dad Look". It was a look...